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  1. Qualitative Research
  2. Event Management


The executive round-table provided tangible results towards our goals of advancing Adobe’s understanding of this large market segment and identifying qualified prospects for our current set of solutions. Being in a room and participating in candid discussions with that many high-level executives is a rare opportunity to gain valuable insight into the challenges they face and how they prioritize them. We were able to validate our understanding of manufacturer’s current requirements as they relate to Adobe’s focus and how they are likely to evolve.

Jim Merry, Account Executive, USA, Adobe